Strategy.  Digital.  PR.  Campaigns

My Only One is a recycled clothing brand that aims to keep unwanted garments out of landfills allowing them to be reborn, remade, and loved all over again.  Social Fabric spearheaded the My Only One concept, stirred demand from the UK’s leading high street retailers, and partnered with the Hospital Club to produce catwalk shows.  We secured global media coverage, extensive online PR, and editorial in leading fashion publications including WAD. Branding and Imagery by Design Friendship.