avivgeffenofficial.com

Aviv Geffen is the most popular Israeli rock star, with 1 out of 2 households in the country of 7 million people owning one of his albums.  He’s  a provocative artist and dedicated peace activist, who consistently has a “Michael Jackson Effect” on his female fans.  Embarking on his European takeover, we worked on the content strategy for his new site, the design and build, and a tailored UK digital campaign.